Privacy Policy


VERBENA MADRID CB, (hereinafter VERBENA) we have prepared this privacy policy with the purpose of complying with the obligations set forth in Regulation 2016/679 of the European Parliament and of the Council of April 27, 2016 regarding the protection of individuals with regard to the processing of personal data and the circulation of these data, hereinafter the RGPD.
Our objective is to make you aware of the specific aspects related to the processing of your data, among which are: the purpose of the treatments, the contact information so that you can exercise the rights that assist you, the periods of conservation of the information and the security measures we adopt to protect your privacy.
This privacy policy forms an integral part of the Legal Notice, so the provisions contained therein apply directly and/or vice versa, complementing each other.

Identification of the Responsible.




CIF: E87907622

The contact details of our Data Protection Officer are:

Information we process

At VERBENA we can collect the following personal data: name, surname, address, postal code, town, province, NIF or NIE, landline, mobile phone, sex, date of birth. All data is collected in your online purchases with the information you provide. Or because you register on our website, app or newsletter through the corresponding forms.


We will use your personal data for the following purposes:

1. Shopping.
Manage your purchases, make reservations for those products that we do not have available at the time of purchase, carry out the contractual relationship, etc.

2. Online store.
Manage orders placed through the website, send you information about the status of deliveries and process product returns.

3. Customer service.
Respond to requests for information, complaints and other questions that you may ask us.

4. Legal obligation.
Comply with legal obligations derived from the contractual relationship, for example, billing for contracted services.

5. Marketing.
Keep you informed about our promotions, news, events and other news that may be of interest to you.

6. Personnel selection.
Carry out personnel selection processes to fill the jobs required by VERBENA.
The data collected for this processing will be: identification data (name, surname, address, postal code, town, province, NIF, email, telephone, mobile); training data; professional experience data and any other information that the applicant believes is appropriate to improve their candidacy for the job.

7. Security.
Guarantee the safety of people, property and facilities.
The data will be collected through the video surveillance cameras installed in our facilities.

8. Manage your rights.
Address the rights that assist you regarding the protection of your personal data.
Failure to provide personal data for the purposes that we have indicated will make it impossible for you to register in our online store, place orders, provide you with the requested service, or receive information about VERBENA products and services.


We will process your data according to the following bases of legitimacy:

1. Execution of a contract.
Your data will be necessary to execute the purchase and sale contract. Failure to provide this data means the impossibility of providing the requested service (manage orders, make online purchases, respond to your requests for information, etc.)
In this case, the data will be kept for the duration of the business relationship.

2. Legal obligations.
At VERBENA we must comply with a series of legal obligations for which the processing of your data is necessary, for example the issuance of sales invoices.
The data will be kept for the legally required periods.

3. Consent.
In the event that we send you marketing material (promotions, news, etc.) by email, SMS or any other electronic means, we will have your consent.
You also give us your consent when you post your photographs on our social media channels.
The data will be kept as long as you do not request your cancellation.
We inform you that you will have the right to withdraw your consent at any time, without affecting the legality of the treatment based on the consent prior to your withdrawal.

4. Legitimate interest of the person responsible or a third party.
Choose the most qualified candidate to fill vacant jobs through resumes, interviews, etc.
In this case, we will retain your data indefinitely or as long as you do not request its deletion.
To guarantee your safety and that of our facilities, we can collect your image through video surveillance cameras.
These images will be deleted within one month.

Automated decisions and profiling
We inform you that at VERBENA we do not carry out data processing based on automated decisions, including profiling.
Communication of your data
Entities related to VERBENA called data processors may access your personal data, such as accounting and tax consultancy, service providers, maintenance companies, etc.
We may also communicate your data to administrations and public bodies to comply with legal obligations (for example to the Tax Agency).
The service providers we hire are located in the European Economic Area, so we do not carry out international data transfers.


You can exercise the following rights:

1. Right of access.
You have the right to obtain confirmation as to whether or not at VERBENA we are processing data that concerns you, as well as to access the following information: the purposes of the processing; the categories of data being processed; the recipients or categories of recipients to whom they have been or will be communicated; if possible, the envisaged period for which the personal data will be stored or, if not possible, the criteria used to determine this period.

2. Right to rectification.
You have the right to rectify your personal data when it is inaccurate. You also have rights to complete them when they are incomplete. If you are registered on our website, it may be easier for you to correct them directly by modifying your profile.

3. Right to deletion/right to be forgotten.
You have the right to have your personal data deleted when the data is no longer necessary for the purposes for which it was collected, or when you withdraw your consent and the processing is not based on another legal basis.

4. Right of limitation.
You have the right to request the limitation of data processing, in which case we will only keep them for the exercise or defense of claims.
Right to portability You have the right to receive the data that concerns you in a structured, commonly used and machine-readable format, and to transmit it to another controller when the processing is based on consent or a contract, and is carried out by automated means.

5. Right to object.
You have the right to object to the processing of your personal data when they are subject to processing based on the public or legitimate interest pursued by VERBENA, including profiling. In such case, VERBENA will stop processing the data, except for compelling legitimate reasons or the exercise or defense of possible claims.

6. Right to file a claim.
You have the right to file a claim with the Spanish Data Protection Agency.
To exercise your rights you can direct your request, attaching a copy of your ID, to:

28004 - MADRID

Or, by sending an email to
You also have the right to file a claim with the Spanish Data Protection Agency.